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People put logos of compliance on lots of things. There is the Windows Logo certificate that Microsoft gives out to software that passes their tests. TCO logos are displayed on lots of office equipment ranging from CRT screens to furniture. Heck it’s even on our food with Fair-trade certification.
Your average consumer might not go out of his way to look for a logo but their confidence in a product is raised when they see it. You probably find that people that are in decision making positions in business and corporations will look out for various logos when they order equipment and services.
Maybe its not the best place to put your W3C logos right at the top of your page but I think if you have worked to provide compliant code then its something defiantly to include somewhere on your site. The images show that you understand the various web standards and how to write compliant code and that you take pride in your work.
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